“It has everything…”
Our job as designers is to create communication materials that are “objects” of direct, objective, and creative visual dissemination. Direct to the target audience, modern, transversal to ages, cultures, and religions.
To execute a project you need to define, create, develop, and produce. But to finish it is to take it for granted that all these phases responded to all the problems that arose.
We use images and text within a small area and limited by standards, application criteria, identity, technique, and visual expression.
I’ll give you an example: more to the left… more to the right… A little up,… now more down. let me see… is there any empty space? add more text.
It is far from being a reality that as the project evolves there are no changes, reviews, tests, exchanges of phone calls, emails, papers, suggestions,…. causing the phases to be restarted over and over again.
The definition of the “deadline” is part of the briefing for any project.
We work under pressure and under (exceeded) deadlines. Reaching the end, within the given deadline, is an achievement. Our salary (€). A motivating goal and objective of having concluded, reached the top, the extreme… the “so far and beyond”, and prospering for the “portfolio and advertising”.
The project we present here (on the right), which despite being approved, after a lot of effort trying to meet the content and deadlines, came to us, from another entity, with a new problem.
Modesty!
It’s a man. naked, and your ass can be seen. AND??
Why such embarrassment? The children? Is it profanation?
And yes. A non-subject. And with this non-subject, this (artistic) photograph will not be disclosed by the entity in question in its means of dissemination, communication, and exhibition.
It’s censorship.
Therefore, I appeal to all interested, creative, and imaginative people to recreate a new version of this image. Don’t let this “man” disappear. Its iconicity and freedom to think, create, and show.
There is (re)knowledge of design as a project.
Let’s encourage creativity to make this image “our” creativity, demonstrate originality, freedom, and (visual) scream. Think and reflect. Come, creatives. You create and produce an image worthy of such iconicity of being naked, deprived but thinking. Creative, unique, and original.
We asked for a title to go with it.
We will publish your bold ideas without moral provocation.