Design Identity, web design and Comunication
It looks incredible but it was difficult and time consuming to get here. There were many analyzes, drawings and setbacks to create a symbol that would highlight and identify Tec Ambiente within the area of activity.
Tec Ambiente is a consulting and advisory company in the areas of environment, tourism and sustainability. He entrusted to Oneline the construction of his image of brand identification, with the ambition of a strong, modern, simple, transversal and determinant identification.
This brand comes to position Tec Ambiente with something (very) simple, minimalist, geometric, recognizable as a reference and identifier of the company and also as a distinctive brand that increases its visibility, credibility and awareness.
The isotype is based on the shapes of a circle, with a thick trace. The highlighted ton is green. Bright dark. A bionic use of color, structure and concept. Idea of transformation, rotation, cycle, concept of uniform, unification, everything.
It was important to design, visualize and analyze various possibilities of shapes and colors and therefore to apply communicative functions to these uses.